Featured Project
Ford Autonomous Vehicle Delivery pilot
Developing an external communications strategy and digital deliverables for Ford's autonomous fresh food delivery pilot serving a diverse community.
Ford Motor Company and its philanthropic arm, Ford Motor Company Fund, launched an autonomous fresh food delivery pilot program to deliver essential supplies to senior citizens in Southwest Detroit, integrating it with the existing FREC on the GO operations. How might we effectively communicate safety instructions to a diverse group of volunteers, many of whom are encountering autonomous vehicles for the first time?
Motion Design